With the 2021 edition of the EYE CAMPAIGN, CHANEL encourages self-expression by way of ultra-resistant, long-wearing products.

Highlighting our eyes is a way of asserting our personality. Makeup must be adaptable to our moods and desires, and accommodate our emotions without fail.

That observation inspired CHANEL to create this new collection of waterproof products that allow women to go about their lives without worrying about whether their makeup can keep up.

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Express and emphasize your style with a single swipe of the STYLO YEUX WATERPROOF. For the new EYE CAMPAIGN, this best-seller comes in 7 new shades. The cult favorite from the House of CHANEL is now available in 14 shades so that women can wear whatever color they desire, choosing from among timeless hues that are universally flattering on every eye.

A woman&rsquo;s best friend, the STYLO YEUX WATERPROOF is resistant to humidity, water, and sebum, and doesn&rsquo;t run or smudge. This versatile product can be used in a multitude of ways, leaving the choice to each woman who wears it. Apply it along the upper lash line for a natural look, wear it as a kohl, or extend it in a gradually thickening line toward the outer corner of the eye for a more sophisticated style.

Together with LE VOLUME DE CHANEL WATERPROOF mascara, the STYLO YEUX WATERPROOF lets women experience the full range of their emotions and wear their makeup with pride, no matter what. Expressing who they are. A long-wearing look that stays put through the many facets of their daily lives. LE VOLUME DE CHANEL WATERPROOF makes lashes look longer and fuller.

42 Gris Graphite a satiny silver gray

38 Bleu Métal a satiny blue

46 Vert Émeraude  a satiny mallard green 

56 Khaki Métal  a satiny golden khaki 

48 Or Antique a gold

36 Prune Intense  a matte purple

54 Rose Cuivré  a satiny coppery pink 

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The new EYE CAMPAIGN is also marked by the launch of two new LES 4 OMBRES eyeshadow color harmonies. Two new companions, and all their shades, for even more accentuated eyes.

Douceur et S&eacute;r&eacute;nit&eacute; -&nbsp;shades that are soft and ideal for defining the eyes, and warmer shades -&nbsp;Lumi&egrave;res et Vibrations.

Douceur et Sérénité  taupey beige, pearly bluish gray, satiny lilac, intense plum

Lumières et Vibrations coppery peach, antique gold, intense brown, slightly pinkish brown 

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@CHANEL.BEAUTY&nbsp; #CHANELmakeup

Available on the counters&nbsp;starting from July 1st

CHANEL the New Eye Collection

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