Fashion

Lupita Nyong'o Named CHANEL Ambassador

CHANEL has announced Academy Award-winning actress Lupita Nyong'o as its newest brand ambassador. The Kenyan-Mexican star, known for her impeccable style and groundbreaking performances, made her debut in her official role at the Spring-Summer 2025 Ready-to-Wear show at the Grand Palais in Paris on Tuesday, October 1st, 2024.

Credits: CHANEL.
Credits: CHANEL.

A Decade-Long Love Affair with CHANEL

For fashion enthusiasts who have followed Nyong'o's red carpet journey, this appointment feels like a natural evolution of her longstanding relationship with the prestigious French fashion house. The "Black Panther" star has been a close friend of CHANEL for over ten years, consistently choosing the brand's exquisite creations for high-profile events. From her breathtaking appearance at the Fall-Winter 2023/24 Haute Couture show in Paris to her show-stopping CHANEL Haute Couture gown at the Academy Museum Annual Gala in Los Angeles, Nyong'o has proven time and again that she embodies the timeless elegance and bold sophistication that CHANEL represents.

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Photo courtesy of CHANEL.

A Star on the Rise: Nyong'o's Impressive Portfolio

The timing of this ambassadorship couldn't be more perfect, as Nyong'o continues to reach new heights in her multifaceted career. Fresh off the success of "A Quiet Place: Day One," which dominated the box office in summer 2024, the actress has been making waves across multiple industries. Her weekly podcast "Mind Your Own," launched in September 2024, explores cultural storytelling from the African diaspora. She lent her voice to the lead character in DreamWorks Animation's "The Wild Robot". Theater enthusiasts are eagerly anticipating her return to the stage in 2025, where she'll star alongside Peter Dinklage and Sandra Oh in Shakespeare in the Park's "Twelfth Night".

What makes Nyong'o particularly suited for her role as CHANEL ambassador is her ability to seamlessly blend artistry with advocacy. The New York Times Bestselling author of "Sulwe" has consistently used her platform to champion diversity and representation in both the entertainment and fashion industries. Her Emmy Award-winning narration of her children's book and her executive production of "Super Sema," Africa's first kid superhero animated series, demonstrate her commitment to creating meaningful content that resonates globally.

By choosing Nyong'o as their ambassador, CHANEL reaffirms its position as a forward-thinking luxury brand that values talent, integrity, and cultural impact. The actress brings a unique perspective to the role, informed by her Kenyan roots, her international upbringing, and her position as a Hollywood powerhouse. Her presence promises to inject a fresh, global outlook into the storied French fashion house.

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Photo courtesy of CHANEL.

What's Next for This Fashion Power Duo?

As we look ahead, fashion observers can expect to see Nyong'o sporting CHANEL's finest creations at upcoming high-profile events. With her starring role in "Twelfth Night" on the horizon and her continued success in film and production, there will be no shortage of opportunities for the talent to showcase CHANEL's designs on the red carpet and beyond. As an actress who has consistently pushed boundaries and redefined beauty standards in Hollywood, Nyong'o brings an authenticity and grace to her role as ambassador that aligns perfectly with CHANEL's legacy of elegance and innovation.

For fashion lovers and film fans alike, this partnership promises to deliver moments of pure magic, as one of Hollywood's most stylish stars joins forces with one of fashion's most iconic houses. As we eagerly await Nyong'o's future appearances in CHANEL, one thing is certain: this is a fashion story we'll be following with great interest.

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