Emerging Designer Rokh Is H&M’s Latest Collaborator
In the latest episode of its much-loved designer collaboration series, H&M announced a link-up with emerging brand Rokh. Admired for its experimental spins on wardrobe staples under the exacting eye of Korean designer Rok Hwang, Rokh is sought after for its cleverly customisable designs infused with off-beat elegance. Spanning womenswear, menswear and accessories, the collection will launch in selected stores and online at hm.com rom 18 April 2024.