Under the sun light

In a match made in fashion heaven, supermodel Irina Shayk takes center stage in Helmut Lang's latest Fall-Winter 2024 campaign. Shot by the talented Talia Chetrit in the heart of New York City, this collaboration is nothing short of iconic.

J'adore has a new muse, and she's none other than global superstar and business mogul, Rihanna. The campaign, shot in Versailles, captures the opulence, grandeur, and elegance of the golden liquid housed in its signature flacon. Rihanna, dressed in gold (an iconic imagery that's associated with J'adore) struts down the halls in Versailles, exuding an incredible aura.

Anine Bing just dropped a fashion bomb, and we're totally smitten. The brand has unveiled its new baby, the Elly bag, and guess who's already rocking it? The queen of style herself, Kate Moss!

The luxury resale market is undergoing a paradigm shift, presenting both unprecedented opportunities and formidable challenges for established brands. L'Officiel examines the multifaceted strategies employed by luxury houses to protect their interests, adapt to this evolving landscape, and capitalize on the growing consumer demand for sustainable fashion options.